HARBOR EMAIL
MARKETING NEWSLETTERS
Design and curate bi-weekly newsletter content for an audience exceeding 35,000 clients, with a primary focus on elevating awareness of Harbor press, projects, and festivals. Achieving a notable 250% increase in client contacts, alongside a 20% enhancement in the open rate, above industry standards.
See below for a selection of our consistently circulated newsletters boasting a commendable viewership.
The reocurring newsletter content comprises Harbor original features, press releases, and media mentions, strategically selected to engage our audience. Collaborating closely with external press partners, we develop assets and press releases tailored for inclusion in our newsletters and social media channels, ensuring a cohesive and impactful communication strategy.
IN THE PRESS
Introduced the innovative #OUTNOW concept newsletter, designed to spotlight the latest Harbor projects and recommended films, capturing the pulse of our current work. Since its inception, we've witnessed a notable surge in open rates, reflecting heightened engagement from our audience. This initiative has not only fostered an expansion in client understanding of Harbor projects but has also spurred a growth in inquiries, exemplified by expressions of interest from prospective collaborators eager to engage with our work.
#OUTNOW
FESTIVALS
Our overall marketing approach revolves around elevating our clients' profiles and spotlighting their achievements, thereby making them feel celebrated and esteemed. By placing our clients on a pedestal with festival newsletters and 360 campaigns, we've successfully garnered greater attention for Harbor films at industry festivals, resulting in increased viewership.
